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"Don't eat Domino's!" What's your expert advice, recommendation, action plan?
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Started this discussion. Last reply by McAlpine Apr 29.
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The video was pulled from youtube, so I didn't catch the buzz. I order Domino's twice week here in Japan, so I'm a little disturbed about what's going on here.
Looks like they have acted kinda quickly about it:
http://adage.com/article?article_id=136015
Some of the comments in the article are good. The one I agree with is that they actually used the offending medium to make an apology instead of simply thr…
Great case study for crisis communication management. (but honestly I enjoyed the Youtube video. it was kinda funny) I guess there was a similar case relating to some restaurants in Japan before... (not Youtube, but blogs.) --
http://www.buzznumbers.com.au/blog/2009/04/why-dominos-pizza-should-be-tracking.html
Nick Holmes a Court, CEO of BuzzNumbers, a social media monitoring solution just entering the Japan market, spotted this YouTube video.
Nick raises the point that…
8. Pizza
Mix and match different toppings on the same basic platform. You can vary the mix to taste. You can have too many toppings or none at all. But, in the end, it's a pizza. Seriously satisfying food that you don't have to take seriously.
Goes…
I am really excited about this photo of me! Gosh!
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- www.losguysjapan.com & www.kerrykiyohara.com
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- losguysjapan
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- Los Guys Japan G.K.
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- chief executive guy
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- Branding, marketing, communications, creativity, innovation, strategy, copywriting, humor writing, procrastination, consulting, training, mentoring, coaching, outsourcing myself as interim CEO and external Board Director, ordering a beer anywhere in Asia.
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Comment Wall (5 comments)
- At 4:32pm on May 23, 2009,
Vada Miller said…
- Wanna chat with me on cam?, come see me here You'll enjoy it. I promise!!!! realamateurwebcams.info
- At 2:23pm on February 24, 2009,
bitfilm said… - hi el super guy! you are amazing. thank you, *dagmar
- At 12:59pm on January 23, 2009,
David Shackelford said… - We have great social media metrics on a few different levels. For Typepad users, access and readership statistics are built right in, and there's one-click integration with Feedburner (MT can integrate with Feedburner as well). We also make it easy to connect with Google's metrics tools.
As far as our own internal metrics go, we're a media company as well as a software company, so you can imagine we've gotten pretty good at analyzing data in order to price, place, sell, and optimize advertising in social media. Did you have a particular area you were interested in? This isn't my current department at the company, so I may have to refer you to another contact, but I'll share what I know.
- At 2:24pm on December 25, 2008,
Lance Shields said…
- I think the old ways are still relevant as a base but times are changing. I myself am also changing my ideas around branding and advertising. Here's a presentation I made about what I call "social branding". I'd love to hear your opinions about it, especially in regard to Japan.
http://www.slideshare.net/lanceshields/socialbranding-presentation
- At 8:19pm on December 24, 2008,
Lance Shields said…
- Hey losguyjapan. It's super cool to have you on the site. I've actually been to your site not too long ago. This community is for sharing ideas about new marketing, social media, branding, and creative web in Japan. Looking forward to reading your ideas. Jump right in the mix.
Best,
Lance
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